If you want to get noticed, make it big.

There’s nothing like dropping an oversized object on to someone’s doorstep to get their attention and the media’s too while you are at it.

We helped Mischief PR design and produce a little visual prompt to raise awareness of the Juvenile Diabetes Research Foundation.

We thought we’d give you an insight into the process of this type of job. From initial conversations and sketches,

line drawing to decide scale and angle

line drawing to decide scale and angle

We then work out costings, for construction, installation and removal, consult structural engineers and discuss with Mischief how it will be used.

Once the project is agreed and deadlines decided construction begins.

Syringe base unit in the workshop

Syringe base unit in the workshop

Then test shots can be taken to see how final images might look.

Test shot: our crew voluteering as test models

Test shot: our crew voluteering as test models

This is the final visual chosen for the project, and below the finished shots from Parliament Square.

Final visual in colour

Final visual in colour

So here is the world's largest syringe on site in Parliament Square

So here is the world’s largest syringe on site in Parliament Square

So there you go, that’s how we do that, if you’d like to know more just give us a call.

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